Performance Marketing Manager

Job Category: Marketing
Job Type: Full Time
Job Location: Panchkula

We’re looking for a Performance Marketing Manager, to help us with planning and implementing innovative Paid Advertising campaigns for acquisition marketing.

Responsibilities

  • Creating & optimizing campaigns across the digital landscape Facebook, AdWords (Search, Display), YouTube.
  • Performing A/B testing & ROI optimization
  • Implementing programmatic advertising campaigns
  • Ad copywriting, testing, and campaign optimization
  • Setting up and optimizing Google Analytics goals and tracking/conversion pixels

Education and Experience Required

  • B.Tech from a Tier 1/2 Engineering Institute
  • At least 2-years of experience in performance marketing.
  • Hands-on experience in Google Analytics, Google Tag Manager, and attribution platforms
  • Hands-on experience in marketing automation concepts (tools, scripts, APIs).
  • Experience with remarketing/retargeting campaigns, and display advertising.

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