We’re looking for a Performance Marketing Manager, to help us with planning and implementing innovative Paid Advertising campaigns for acquisition marketing.
- Creating & optimizing campaigns across the digital landscape Facebook, AdWords (Search, Display), YouTube.
- Performing A/B testing & ROI optimization
- Implementing programmatic advertising campaigns
- Ad copywriting, testing, and campaign optimization
- Setting up and optimizing Google Analytics goals and tracking/conversion pixels
Education and Experience Required
- B.Tech from a Tier 1/2 Engineering Institute
- At least 2-years of experience in performance marketing.
- Hands-on experience in Google Analytics, Google Tag Manager, and attribution platforms
- Hands-on experience in marketing automation concepts (tools, scripts, APIs).
- Experience with remarketing/retargeting campaigns, and display advertising.