Social Media Marketing (SMM) Specialist

Responsibilities

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Requirements

  • Must have 3 years proven working experience in social media marketing or in digital media
  • Excellent writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development and SEO
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability
  • Professional Diploma or Degree in Social Media Marketing
  • Fluency in English

Benefits

  • PF & Gratuity
  • Working 5 days a week
  • Paid leaves(CL,SL,EL,ML), Holidays & Leave encashment
  • Annual appraisal & promotion
  • Parties, Festival celebration, Birthday celebration, R & R activity, etc
  • Equability: the absence of favoritism in hiring & promotion

Location: Panchkula

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