Digital Marketing Head.

Digital Marketing Head (Acquisition)

Job Responsibility

  • Planning, development and execution of national digital programs and campaigns including online advertising, website strategy and design, social media, mobile and deliverables.
  • Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers and brochures.
  • Interfacing with marketing communications functions as well as PR, events and marketing teams.
  • Leading ongoing management of digital touch points including social networking landing pages and mobile
  • Managing digital agency relationships, day-to-day production as well as campaign budgets and schedules.
  • Owning and maintaining site analytics, metrics, and campaign reporting.
  • In depth knowledge of SEO, GOOGLE PPC and Ad Words programs.
  • Presenting recommendations to CEO.
  • A/B TESTING.

Requirements

  • Deep understanding of digital marketing and digital production.
  • Proven experience delivering effective and innovative digital campaigns.
  • Proven experience delivering a variety of digital assets including rich media online ads, micro sites, and social media applications.
  • Solid understanding of web metrics, digital analytics, with the ability to generate, analyzes and interprets data.
  • Must be able to work under constant deadline pressure and manage multiple projects.
  • Strong management skills, excellent oral and written communication skills.

Qualifications

  • Bachelor’s Degree in Mass Communication or Marketing from accredited university.
  • 2 years of experience in digital marketing within the Online Gaming space.
  • GOOGLE CERTIFICATION A PLUS.

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